Legal notice

Cookie Policy

Like most websites, www.mumablue.com (the “Website”) uses a technology called cookies to collect information about how users interact with it.
The data controller for this information is Cuentos Colorín, S.L., located at Calle Ríos Rosas, 36, 1º Izquierda, 28003, Madrid, Spain.

We inform you that cookies may be installed on your device only if you have given your consent, except in cases where cookies are strictly necessary for browsing the Website.

The use of cookies on our Website allows us to analyze your browsing habits and show you content that may be of interest to you, collect usage statistics to identify potential improvements and errors on the Website, facilitate navigation, and provide a better user experience. In short, cookies allow us to better understand your preferences and personalize the Website according to your interests and those of other users.

Definition

A cookie is a file that is downloaded to your device in order to store data that may be updated and retrieved by the entity responsible for its installation. Unless you have configured your browser to disable cookies, our system will use them while you browse the Website and after you have accepted their installation.

Types of Cookies Used on the Website

The Website uses different categories of cookies, which can be classified according to their purpose as follows:

Essential Cookies

These cookies are necessary for the proper functioning of our Website.

Mumablue

Purpose
The data collected is used to identify the user, allow login, and enable placing and tracking orders.

Technologies Used

  • Cookies

  • Local Storage

Data Collected

  • Order data: first and last name, email address, and shipping address

  • User identifier to keep the session active

Google Tag Manager

Purpose
Tag management.

Technologies Used

  • Cookies

Data Collected

  • No personal data is collected

  • User identifier to keep the session active

Functional Cookies

These cookies collect information related to the use of the Website, such as time spent on the site and pages visited, in order to understand how users interact with the Website and improve navigation.

Google Analytics

Purpose
Analytics and optimization.

Technologies Used

  • Cookies

Data Collected

  • Referrer URL

  • Visited sub-pages

  • Frequency and duration of page visits

Advertising Cookies

These cookies collect information about user browsing behavior in order to manage advertising spaces and display ads relevant to the user’s interests.

Google Ads Remarketing

Purpose
Advertising and remarketing.

Technologies Used

  • Cookies

Data Collected

  • IP address

  • Browser type

  • Date and time of visit

  • Browser language

  • Web request

  • Cookie ID

Google Ads Conversion

Purpose
Advertising and remarketing.

Technologies Used

  • Cookies

Data Collected

  • IP address

  • Browser type

  • Date and time of visit

  • Browser language

  • Web request

  • Cookie ID

Facebook Pixel

Purpose
Advertising and remarketing.

Technologies Used

  • Cookies

Data Collected

  • IP address

  • Browser type

  • Date and time of visit

  • Browser language

  • Web request

  • Cookie ID

Disabling Cookies

Most browsers allow you to be notified of the presence of cookies or to reject them automatically. If you reject cookies, you may continue using the Website, but you may experience difficulties with navigation and functionality, and some features may not be available (e.g., saving your shopping cart or form data between sessions).

Disabling cookies may limit the use of certain Website services and result in a less satisfactory user experience.

Withdrawing Consent

You may withdraw your consent related to this Cookie Policy at any time in one of the following ways:
(i) by using the buttons enabled for this purpose within this Cookie Policy; or
(ii) by deleting cookies stored on your device through your browser settings.

You can find more information on how to disable cookies, depending on your browser, at the following links:

Changes to This Policy

We may update this Cookie Policy from time to time. We recommend reviewing it each time you access the Website to stay properly informed about how and why we use cookies.

Contact

If you have any questions related to our use of cookies, please email us at info@mumablue.com, and we will respond as soon as possible.